Consider your summer beach wardrobe set. Gwyneth Paltrow’s Goop is once again teaming up with designer (and surf-leisure aficionado) Cynthia Rowley on a collection of bathing suits and accessories that are so cute you’ll probably want to find a way to style them on dry land as well.
After first partnering back in 2013 on a capsule that included color-block wetsuits, floral neoprene leggings (Rowley’s specialty) and flask bangles, the stylish ladies are back at it — this time with a wetsuit, bikini, towel and surf wax featuring the prettiest muted floral print. Whether you are actually hitting the waves in Montauk a la Cynthia or taking a page from GP’s book and browsing the farmers’ markets in Amagansett, the form-meets-function swimwear works any which way. Pair the long-sleeve wetsuit (made of Rowley’s signature SPF 50 light neoprene material) with a pair of denim cutoffs after a day in the surf or rock the on-trend, ‘90s-inspired square-neck bikini with a maxiskirt around town.
Priced between $20 and $295 and available exclusively via Goop and Cynthia Rowley, the OG collab between these fellow East Enders sold out fast and we have a feeling this one will as well. Keep scrolling to shop it all!