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Dana Lorenz, Maker of Gigi Hadid’s Glittering Chokers, Takes Us Inside Her Fallon Showroom

All that glitters comes from here! Dana Lorenz, the jeweler behind the sparkling chokers worn by Gigi Hadid, Khloé Kardashian, Selena Gomez and many more, gave Us Weekly a look inside her New York City showroom that’s chock-full of bling. Take a look at all of the accessories in today’s Red Carpet Daily, presented by AT&T.

Related: PHOTOS: See the 10 Hottest Style Trends of Summer 2016

Gigi Hadid
Gigi Hadid

You’d think that Fallon’s luxe baubles — which even have their own social media hashtag, #fallonchokerclub — would carry a hefty price tag. At least that’s the impression we were under while gazing at the necklaces, which are proudly displayed in Lorenz’s Upper East Side townhouse. But many of the label’s pieces are priced well below $500, with the most affordable starting at $60! Hadid’s Monarch XL Netted Choker, which the model wore while hosting the 2016 Much Music Video Awards in June, is actually the line’s most expensive piece … and it costs less than $1,000. And for Scott Disick’s 33rd birthday party in Malibu, Kardashian channeled Jennifer Lopez in the brand’s $160 Monarch Bandana Choker in white.

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Khloe Kardashian
Khloe Kardashian

Affordability isn’t the only admirable quality of Fallon’s gorgeous accessories. Lorenz — who launched the brand in 2008 — crafts her creations with close attention to detail, along with some good ol’ fashioned TLC. “I’m a very textile person,” she told Us.

Related: PHOTOS: Wicker Bags Make a Celeb-Approved Style Comeback for Summer 2016

For more droolworthy jewels, keep watching Red Carpet Daily. Plus, get an exclusive sneak peek of what’s to come for fall from Fallon. (Hint: You can be just like Khloé!)

(Wardrobe: Ramy Brook, Topshop)

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