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Trey Holder

Trey has over 25 years of experience in retail and consumer product goods in leadership, logistics, merchandising, distribution, sales, marketing and IT development. Trey is also a strategic advisor for Brand Innovators Group, accelerate360 and a number of ad tech and cpg companies. He also sits on a number of boards for start-up and growth stage companies.

Why Fans Should Take Notes From These 6 Female College Athletes

Everyone Should Be Taking Notes From These 6 Fierce Female College Athletes

The college sports world has long been about men’s football and basketball — but now, female athletes are stepping into the limelight. During the 2023-2024 season, Caitlin Clark shined a light on the world of women’s college basketball when she took the sport by storm as the Iowa Hawkeyes guard. Following her team’s appearance in […]

These 6 College Athletes Are Dominating the World of Women’s Sports

Some like to say women’s sports are having a moment, but that’s not true — moments fade. Women’s sports are here to stay, and the level of on-field performance has never been higher. It starts at the college level, with women from basketball to gymnastics and everything in between gracing magazine covers, repping brands in […]

These 5 College Athletes Are Shaking Up Women’s Sports On and Off the Field

Women’s sports — especially women’s college athletics — are achieving new heights thanks to extraordinary athletes like Caitlin Clark. In fact, this year’s women’s NCAA championship, which featured Clark’s University of Iowa team facing off against the South Carolina Gamecocks, drew a larger television audience than the men’s championship. Clark also became the all-time NCAA […]

Meet Chloe V. Mitchell, the Athlete Who Spearheaded the NIL Movement

The traditional landscape of college athletics has been shaken up and changed dramatically in recent years. A major catalyst? The long-overdue changes to the rule that kept student-athletes from receiving financial compensation. Historically, strict regulations prevented athletes from capitalizing on their own identities and sparked intense debate. It was thought that athletes profiting off their […]